Fork; knife; napkin; table; cloth; citroën; car; bib gourmand; chevron; vork; mes; servet; tafel; tafelkleed; cutlery; bestek

Cutlery

Studio
Amsterdam
The Netherlands

Cutlery

A subtle play with symbolism, this advert was made for Bib Gourmand, a publication made by the Michelin company. Bib Gourmand is a guide for drivers looking for top-notch restaurants throughout Europe.

To create an image true to both Michelin and Bib Gourmand, I created a napkin using CGI that shows the iconic double chevron logo of Michelin at its folded top. I used a subtly shifting colour scheme to represent the subtleness of fine cuisine. 

Delicious.

Nice detail

Fork; knife; napkin; table; cloth; citroën; car; bib gourmand; chevron; vork; mes; servet; tafel; tafelkleed; cutlery; bestek